<aside> 👋🏻 Hi there! I’m Amina

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I'm a Product Marketing Leader with 12+ years of experience building GTM strategies and enabling sales and partner teams at B2B start-ups (early and growth stage) to accelerate pipeline velocity, close more deals, and expand segments.

I enjoy working in new industries, having worked in AdTech, Publishing, Retail, Payments, Travel & Mobility, ConstructionTech, Cybersecurity, Data Analytics, and more. My passion lies in collaborating with companies that are transforming traditional non-tech industries, those in their early stages of product development, searching for PMF, or gearing up for the next phase of growth.

I enjoy working alongside founders, product managers, sales leaders, and fellow product marketers who welcome an outside perspective. If you're seeking a strategic partner to influence your understanding of customers and the market or to help you quickly tackle the most critical go-to-market challenges, let's connect.